Course Descriptions by MART Number

Check the semester schedule to see which of these courses is being offered.

MART 111
INTRODUCTION TO SOCIAL MEDIA BASICS (2)

Introduces the basics of Facebook, Twitter, Instagram, LinkedIn, and Pinterest. Topics include audience, purpose, demographics, image creation in Canva and Pic Monkey, obtaining and using stock images, review of successful social media campaigns and evaluation tools available, and management tools such as Hootsuite, Sproutsocial, Buffer, and Facebook scheduling.

MART 115
SOCIAL MEDIA BASICS (2)

Develops students’ skills using the social media platforms of Facebook, Twitter, Instagram, LinkedIn, and Pinterest and introduces blogging. Topics include successful social media campaigning, optimum scheduling, third-party scheduling, advertising, boost posting, Google analytics, and social media integration with websites. Students create and utilize a WordPress site.

MART 118
COMMUNICATION DESIGN (3)

This course introduces graphic design principles and communication methods based on industry/client needs and trends, combining traditional and digital techniques.Students learn the elements of effective design, create original projects and hands on exercises, view historical and current design trends, and participate in a team project.

MART 119
DIGITAL SKILLS (3)

This course serves as an introduction for media arts students and other students interested in acquiring basic computer skills, including navigation and file management, hands on practice with Adobe Photoshop Adobe Illustrator, and an overview of major media arts applications..

MART 121
ADOBE ILLUSTRATOR (3)

This course focuses on using Adobe Illustrator, a Postscript compatible, vector based drawing program, to design documents for print and Web. Students learn to use the program for illustration, layout and multimedia projects including Web, print, and animation. This course also includes design and aesthetic concepts.

MART 123
ADOBE InDESIGN (3)

This course develops students’ skills in desktop publishing using Adobe InDesign. Topics covered are graphic and typographic design, fonts, and related printing considerations. Emphasis is on design and production of documents for print. May be taken twice for degree or certificate credit.

MART 127
DESIGN PRINCIPLES (3)

Explore the relationships among the forms and principles of the natural world, the processes they perform, and how to intentionally embed universally understood information that communicates deeply and effectively in a global world. This class will include examples of process from nature and their correlates in humanly expressed design and why and how they work. Students will create design projects based on these concepts.

MART 130
WEB DESIGN I (3)

Students learn Web interface design principles as well as practical skills for layout and formatting of Web pages and simple Web sites. In addition to design, students learn to use basic HTML and Dreamweaver to create simple Web pages that include styles and interactivity. This course is a prerequisite for second level Web classes.

MART 143
AFTER EFFECTS (3)

Explore motion graphics and visual effects with Adobe After Effects. Learn the basics of integrating animated images and title sequences with live action.

MART 144
GAME DESIGN ANALYSIS (3)

An overview of games past to present and analysis of specific video game genres. Students learn the historical and cultural significance of video games through lecture and research. Students analyze and write about a different genre or video game each week. Topics include game history, game analysis, game mechanics, game design, and game theory.

MART 146
GAME DESIGN FUNDAMENTALS (3)

An introduction to the elements of game design and creation. Video games will be dissected and analyzed. Students create traditional (non-video) games to gain hands on knowledge of the fundamentals of game design. Topics include game design, game play, game balance and game theory.

MART 148
3D GRAPHICS AND ANIMATION (3)

An introductory course in computer modeling, rendering and animation using various software packages. The course covers the basic of object creation, material assignments, and animation. Students plan and produce a simple 3D animation.

MART 159
INTRODUCTION TO PROTOOLS (2)

This hands on course provides a basic introduction to recording and editing using DigiDesign’s ProTools software. Students have access to their own ProTools equipped Mac or Windows workstation as well as to the recording studio. Students record and edit their own final project.

MART 160
AUDIO PRODUCTION I (3)

Students learn to use analog and digital audio hardware and software, including the ProTools multitrack, computer based recording and editing system, as well as study the fundamentals of acoustical science, microphones and recording techniques.

MART 161
INTRODUCTION TO REASON AND LIVE (3)

Students work with Propellerhead Reason and Ableton Live, two of the most useful and fun music software packages to produce beats, loops and songs. Both pieces of software will be studied in depth as well as how to integrate them into a live performance situation.

MART 165
AUDIO FIELD RECORDING (2)

Learn to use digital and analog audio recording equipment to produce field recordings from diverse settings. The class is designed as a workshop, incorporating field trips, individualized support, group critiquing and problem solving. May be taken twice for degree or certificate credit.

MART 170
WRITING FOR MASS MEDIA AND THE WEB (3)

This course is focused on writing skills and applications for all forms of mass media including journalism (news) and persuasive writing (advertising copy). Topics include basic principles of writing, analysis of factual information, the concept of news and careers in writing for mass media. Prerequisite: ENGL 109.

MART 178
3D GRAPHICS AND ANIMATION II (3)

A continuation of 3D graphics and animation studies, geared towards developing and producing advanced animation projects by expanding and refining skills acquired in MART 148. Topics include advanced techniques and tools for 3D modeling, texturing, and rigging. Prerequisite MART 148.

MART 180
PHOTOSHOP I (3)

This is an introductory level course in Adobe Photoshop, the industry standard image manipulation and digital painting application. Topics include the Photoshop interface, Bridge, basic image editing and compositing, resizing and resolution, layers, type, and filters.

MART 186
SCANNING TECHNIQUES (1)

This course develops students’ skills with scanning devices and software and correcting scanned content. Topics include scanning film, transparencies, flat work and 3-Dimensional objects resolution and file formats and a checklist for purchasing a scanner.

MART 187
ELECTRONIC COLOR THEORY AND PRACTICE (1)

Students learn about electronic color modes, spaces, device calibration and color management. They learn to match output to input depending on production method, including Web, print and video. Topics include additive and subtractive color primaries, defining color space, device gamuts, choosing a color model, calibration and profiles, color management workflow, third party calibration software and hardware, and color modes (bitmapped, grayscale, RGB, CMYK and Lab.)

MART 188
ADOBE LIGHTROOM (2)

This class presents a thorough overview of Adobe Lightroom, an application encompassing digital workflow, file management, basic adjustments, and presentation tools. Students will have a hands on opportunity to work with Lightroom to create an efficient and comprehensive digital workflow.

MART 189
COPYRIGHT AND MEDIA (1)

This workshop format class is designed to provide students, graphic designers and other content creators with essential information on copyright and fair use concepts as they relate to finding and using Internet and other media.

MART 200
COPYRIGHT, MEDIA AND SOCIETY (3)

Exploration of national and global socio-economics as they apply to copyright, trademark, creative commons, and ethical considerations in the current world of internet media. Topics include the principles of communications, ethics, law, and the internet. Case studies are discussed to review current judicial decisions and the trends that are affecting the entertainment and news industries in the United States. Prerequisite: ENGL 109.

MART 201
APPLYING SOCIAL MEDIA TECHNIQUES I (2)

Students manage personal and business social media platforms and design campaigns that consider demographics, analytics, and efficiency. Students prepare for industry-recognized exams that test their skills for the job market. Prerequisite: MART 115.

MART 202
APPLYING SOCIAL MEDIA TECHNIQUES II (2)

A capstone course in social media techniques. Students create professional business social media platforms and design campaigns that consider demographics, analytics, and efficiency. Students build a professional portfolio to prepare for the job market. Prerequisite: MART 201.

MART 223
TYPOGRAPHY (3)

This course introduces students to the history of typography and its emotive, symbolic and communicative aspects. Students learn how to use type in a creative and aesthetic way and develop an understanding of page composition that incorporates concept and design. May be taken twice for degree or certificate credit.

MART 225
INDESIGN II (3)

This class builds on the basic skills acquired in level one InDesign I. Topics include creating long documents, auto generating a table of contents auto generating an index object and nested styles, creating and formatting tables, and creating interactive PDFs from your InDesign documents.

MART 228
DESIGN in the REAL WORLD (3)

Real world process of planning, developing and designing a client project from cold call to design presentation. Topics include project planning, managing client and content needs, time and scope management. Review of graphic and layout fundamentals, wire-framing, and composition are also covered. Final project include graphic proposals for a web site or print project. Knowledge of Photoshop or equivalent graphic program is highly recommended.

MART 229
INTRODUCTION TO WORDPRESS (2)

Instruction in creating blog websites using WordPress, the industry standard content management system (CMS). Topics include WordPress themes, navigating the 235 dashboard, creating blog posts, adding pages, and creating menus.

MART 230
WEB DESIGN II: CSS Responsive Web Design (3)

A class building on students’ knowledge of HTML by learning to author in web design codes using best practices in CSS3 and HTML5. Topics include elements and attributes, integrating responsive design layout grids, font sizing, and image sizing. Additional integration of CSS3 and JQuery items will be explored, including sliders and animation options. Course may be taken twice for degree or certificate credit. Prerequisite: MART 130 or permission.

MART 232
ADVANCED WEB PROJECTS (3)

Students continue their web education in HTML, CSS, Bootstrap, WordPress, while in a supportive studio setting. Create goals and achieve them while receiving guidance and mentorship. Presenting and engaging peer feedback are a vital part of this course. Prerequisites: MART 229 or MART 230.

MART 246
GAME DESIGN CONCEPTS (3)

Instruction on prototyping and designing individual concepts for video games. Topics include how to craft, demonstrate, and refine multiple projects, including characters and environments. With instructor’s approval design mediums are the student’s choice. Feedback and instruction are provided through lecture, student presentations, peer interaction, and one-on-one interaction with the instructor. Course may be taken twice for degree or certificate. Prerequisite: MART 146 or permission.

MART 260
AUDIO PRODUCTION II (3)

Students will use skills developed in MART 160 Audio Production I to produce audio projects, utilizing a variety of analog and digital audio hardware and software, including the ProTools multi-track, computer based recording and editing system, as well as exploring more advanced audio techniques and concepts. Course maybe taken twice for degree or certificate credit. Prerequisite: MART 160.

MART 280
PHOTOSHOP II (3)

This is an intermediate level course in Adobe Photoshop, building on skills and concepts learned in Photoshop I. Topics include layer and channel masks, advanced layers, color management, and presentation tools. Prerequisite: MART 180 or permission.

MART 284
ADVANCED DIGITAL PROJECTS (3)

Students work on advanced individual projects using the skills and concepts they learned in intermediate level MART classes including Photoshop, Web, Animation, Graphics, Video and Audio. Feedback and instruction is provided by student presentations and interaction, and one-to-one contact with the instructor. Course maybe taken twice for degree or certificate credit. Prerequisites: MART 280 or permission.

MART 298
INTERNSHIP

This course provides students with an opportunity to enlarge and complete their learning experience by taking an unpaid position in a real working environment. Students must have completed a significant portion of core requirements to be eligible for this course. May be taken twice for degree or certificate credit. Variable credit. Permission required.

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